Meet the people bringing Coinify together

With experience working with virtual currencies since 2010, the Coinify management team has a strong background in payments, e-commerce, software, risk and compliance.



Coinify Management

Mark Højgaard

Co-Founder & Chief Executive Officer


Mark Højgaard sets the strategy and vision for Coinify.

Mark is an innovative entrepreneur with over 18 years experience from the online, mobile and card payments industries. Besides Coinify, Mark has co-founded innovative payments companies MySafePay, MobilCash, Bancore and Huuray. His advisory, mentorship and community involvements include Forbes Finance Council; Nordic Tech Advocates; AscensionAccelerace Board; and #cphftw.


Hans Henrik Hoffmeyer

Co-Founder & Chief Operating Officer


Hans Henrik Hoffmeyer manages the daily operations of Coinify’s various teams, besides being a co-founder and board member of the company.

He has an extensive resume within the global payments industry, including roles at Nets Group, IBM, Pandora and more. He is also a founding member of the Blockchain and Virtual Currency Working Group (BVC WG), as well as an active participant in other regulatory bodies.


Rikke Stær

Chief Commercial Officer


Rikke Stær oversees the various departments at Coinify, ensuring that they work in alignment to meet the set business strategies.

In her previous position, Rikke managed a team of sales specialists for Thomson Reuters’s financial desktop platforms. Being a sales and customer manager with over 10 years experience from multinational intelligence and technology companies, Rikke navigates well in the dynamics of financial markets.

Jeppe Nejsum Madsen

Chief Technology Officer


Jeppe is in charge of keeping all the tech and product development of Coinify up-to-date.

Jeppe Nejsum Madsen utilises 20+ years of experience in professional software development, working with different platforms and architectures. He was the previous Head of Engineering at the largest European provider of online accounting systems e-conomic, and also the co-founder for the fleet management SaaS company, FleetZone.